Privacy Policy

This Privacy Policy describes how pullpaintwear.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information

  • Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
  • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
  • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels. 
  • Disclosure for a business purpose: Shared with our processor Shopify, and Printful (fulfills and distributes your order), and advertisers such as Facebook. Or if we are required by law to do so, or if you violate the terms of service.

Order information

  • Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
  • Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
  • Source of collection: collected from you.
  • Disclosure for a business purpose: shared with our processor Shopify and Printful, who fulfills and distributes your order, and advertisers such as Facebook.

 Customer support information

  • Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
  • Purpose of collection: to provide customer support.
  • Source of collection: collected from you.
  • Disclosure for a business purpose: Shared with our processor Shopify, or Printful (who fulfills and distributes your order).

Shopify

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell products to you. Your data is stored through Shopify’s data storage, databases, and the general Shopify application. They are storing your data on a secure server behind a firewall. You can read more about how Shopify uses your Personal Information here:  https://www.shopify.com/legal/privacy.

Payment

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Purchase transaction data is stored only as long as is necessary to complete the purchase transaction. Upon completion, purchase transaction information is deleted.

All direct payment gateways comply with the standards set by PCI-DSS as overseen by the PCI Security Standards Council, which is a group effort of brands like Visa, MasterCard, American Express, and Discover.

PCI-DSS  requirements help make sure handling of credit card information by our store and service providers is secure.

For additional information read Shopify’s Terms of Service and Privacy Statement: https://www.shopify.com/legal/privacy

We do not store or have access to your credit card information. Pull Paint Wear is powered by Shopify, who are Level 1 PCI DSS compliant. To read more about Shopify’s security click here: https://www.shopify.com/security/pci-compliant

Consent

When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange shipment, or a return in the case of receiving a damaged item, we imply that you consent to our collecting it and using it for that specific reason only.

If we ask for your personal information for a secondary reason, like marketing emails, we will either ask you directly for your expressed consent, or provide you with an opportunity to opt out.

If you opt-in and after change your mind, you may withdraw consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at info@pullpaintwear.com or through mail at: Pull Paint Wear, 8824 Reading Avenue, Los Angeles CA, 90045.

Also, all marketing emails we send to you have the option to unsubscribe from future marketing promotions.

Minors

The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

  • We use Shopify to power our online store. They provide us with the online e-commerce platform that allows us to sell products to you. Your data is stored through Shopify’s data storage and the general Shopify application. They are storing your data on a secure server behind a firewall. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
  • We use Printful to fulfill and distribute your order. As a data processor, they use the personal information you provided to us to the extent that’s necessary to fulfill and ship your order to you (Name, Shipping Address, Phone number, email).  See Printful’s data processing terms to learn more: https://www.printful.com/policies/data-processing-terms.
  • We use Facebook to provide targeted advertisements of products that may be of interest to you using cookies, Facebook's Pixel and Facebooks Conversions API.
  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
  • We use TikTok to provide targeted advertisements of products that might be of interest to you using cookies, TikTok's Pixel and TikToks Conversions API. TikTok uses custom APIs to share data from their partner's servers to TikTok in addition to using pixel to share customer browsing behavior on our online store. See TikTok's data processing terms to learn morehttps://ads.tiktok.com/i18n/official/policy/business-products-terms

Third-Party Services

Generally, the third-party providers used by us will only collect, use, and disclose your information to the extent necessary to allow them to perform the services they provide to us.

However, some third-party service providers like payment gateways and payment transaction processors have their own privacy policies regarding the information we are required to provide to them for your purchase/transaction. For such providers, you should read their privacy policies to understand the exact manner in which your personal information will be handled by them.

LINKS

If you click on links on our store they may direct you away from our site. We are not responsible for the privacy practices of other sites.

We like to be as transparent with our customers/users as possible, so below is a list of third party platforms we  utilize  and why, and their Privacy Policies for you to read.

Shopify: The host platform Pull Paint Wear uses, meaning it is the primary source for transactions made. Shopify is a certified Level 1 PCI-DSS compliant platform. https://www.shopify.com/legal/privacy

Printful: Service provider Pull Paint Wear uses to fulfill and distribute orders. The personal data necessary to complete the order is shared. https://www.printful.com/policies/data-processing-terms.

Google Analytics: Pull Paint Wear uses Google Analytics to better understand audience behavior on our websites and help us improve the user (that’s you!) experience. No personally identifiable data is used through this service. https://policies.google.com/privacy?hl=en

https://marketingplatform.google.com/about/analytics/terms/us/

Google Adwords: Pull Paint Wear uses Google Adwords and other Google services for advertising purposes, which includes remarketing through cookies (see the section on Cookies for more information on how we use them) Visit Google’s Privacy Policy for a full understanding of data shared by Google to advertisers. https://policies.google.com/privacy?hl=en 

Facebook: Pull Paint Wear uses Facebook for advertising purposes which includes remarketing by using cookies (see the section on cookies for more info on how we use them) facebook's pixels and facebook's conversions API.  See Facebook’s Privacy Policy. https://www.facebook.com/policy.php

TikTok: We use TikTok to provide targeted advertisements of products that might be of interest to you using cookies, TikTok's Pixel and TikToks Conversions API. TikTok uses custom APIs to share data from their partner's servers to TikTok in addition to using pixel to share customer browsing behavior on our online store. See TikTok's data processing terms  to learn more:  https://ads.tiktok.com/i18n/official/policy/business-products-terms

POWR.io: Pull Paint Wear uses POWR.io to create pop-ups and coupon codes that allow you to receive discounts to our store in exchange for subscribing to our newsletter/email list. If you wish to opt out of receiving our marketing material you can use the unsubscribe link on the bottom of any email you receive from us or email us at info@pullpaintwear.com to let us know.  https://www.powr.io/privacy

PayPal:  Processes PayPal transactions when checking out on Pull Paint Wear. PayPal is PCI DSS compliant. https://www.paypal.com/en/webapps/mpp/ua/privacy-full

Shop Pay: A Shopify app that helps customers quickly complete a transaction on Shopify stores.  See Privacy policies for Shopify’s apps:  https://www.shopify.com/legal/privacy/app-users

Shop: A Shopify app that helps customers track their purchases online. For more info see shopify app-users privacy https://www.shopify.com/legal/privacy/app-users

Shopify Emails and Reviews:  Shopify emails keeps customers updated with shipping confirmations, order confirmations, discounts, new collections, etc. And reviews allow users to share their thoughts on our products. Both apps are intended to create a better user experience. See the Shopify Apps privacy policy for more info  https://www.shopify.com/legal/privacy/app-users

Apple Pay: Shopify Payments accepts digital wallets like Apple Pay. https://www.apple.com/legal/privacy/en-ww/

 Google Pay: Shopify Payments accepts digital wallets like Google Pay. https://policies.google.com/privacy

 Zapier: Used to pass information from one platform to another. The Zapier platform is a gateway that temporarily holds data when necessary. https://zapier.com/privacy

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
  • We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
  • Pull Paint Wear uses Facebook for advertising purposes which includes remarketing by using cookies (see the section on cookies for more info on how we use them) facebook's pixels and facebook's  Conversions API. See Facebook’s Privacy Policy. https://www.facebook.com/policy.php

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by following these links:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers and targeted advertisements that may be of interest to you.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

  • Your consent;
  • The performance of the contract between you and the Site;
  • Compliance with our legal obligations;
  • To protect your vital interests;
  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

Automatic decision-making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

  • Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
  • Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

Selling Personal Information

We DO NOT sell any personal information.

Your rights

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.

Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

CCPA

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.

If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address below.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services.

Cookies Necessary for the Functioning of the Store

Name

Function

_ab

Used in connection with access to admin.

_secure_session_id

Used in connection with navigation through a storefront.

cart

Used in connection with shopping cart.

cart_sig

Used in connection with checkout.

cart_ts

Used in connection with checkout.

checkout_token

Used in connection with checkout.

secret

Used in connection with checkout.

secure_customer_sig

Used in connection with customer login.

storefront_digest

Used in connection with customer login.

_shopify_u

Used to facilitate updating customer account information.

Reporting and Analytics

Name

Function

_tracking_consent

Tracking preferences.

_landing_page

Track landing pages

_orig_referrer

Track landing pages

_s

Shopify analytics.

_shopify_fs

Shopify analytics.

_shopify_s

Shopify analytics.

_shopify_sa_p

Shopify analytics relating to marketing & referrals.

_shopify_sa_t

Shopify analytics relating to marketing & referrals.

_shopify_y

Shopify analytics.

_y

Shopify analytics.

 

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We reserve the right to update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.  Please review it frequently. Changes take effect immediately upon posting to the site.

Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at  info@pullpaintwear.com or by mail using the details provided below:

Pull Paint Wear, 8824 Reading Avenue, Los Angeles CA 90045, United States

Last updated: April 19th, 2021

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: https://oag.ca.gov/privacy/ccpa